The Importance of Language and it’s uses in Corporate Communication.

Language is an abstract system of symbol and meanings. This system includes grammar that relates meaning so that we can communicate with each other. As language plays very important role in the development of a person personality. Not only in personality but by learning more than one language it can also develop person’s cognitive skills, learning more than one language also important in social development, corporate communication and for human relationship. .

Human language has the properties of productivity,recrusivity, and displacement, and relies entirely on social convention and learning. Its complex structure affords a much wider range of expressions than any known system of animal communication. Language is thought to have originated when early hominines started gradually changing their primate communication systems, acquiring the ability to form a theory of other minds and a shared intentionality. This development is sometimes thought to have coincided with an increase in brain volume, and many linguists see the structures of language as having evolved to serve specific communicative and social functions. Language is processed in many different locations in the human brain. Humans acquire language through social interaction in early childhood, and children generally speak fluently when they are approximately  2 to 3 years old. The use of language is deeply entrenched in human culture. Therefore, in addition to its strictly communicative uses, language also has many social and cultural uses, such as signifying group identity, social stratification, as well as social grooming and entertainment.

Language is the primary source of any kind of communication, because it reflects both the personality of the individual either communicating with others and working in any institution and also, the culture of the society. Languages make possible the growth and transmission of culture, and the continuity of societies, and the effective functioning and control of social group.

Learning language is very important for our life, working and exchanging our thoughts, for communication between people for interacting.  Now days, many companies want those people who knows more than one language. As many companies encourage their employees to sharpen their language skills. As language allow one to share information, and to communicate beliefs and speculations, attitude and emotions. In schools, it is compulsory for students to choose additional regional and foreign language along with English like Tamil, Telugu, Chinese, French or Spanish etc. A person who knows more than one language he or she is appreciated by the society and any organization where they lives and work. If we know at least 2 language like English or Chinese/Mandarin, so we can travel anywhere and always comfortable in China talking to Chinese in their own language  and aslo, it will be easy to communicate with foreign people. In India though our mother tongue is Hindi but now it has become a globalization world so people learn Chinese, Japanese, Korean, French, Spanish, German along with English language. As English had become the second language now. So it had become compulsory for students to learn other language. Some people believe that learning many languages create confusion, but it is not like that if you learn any new language you have to study the grammar from the starting. And it increases the knowledge only and in our today world knowledge is one of the key factors in competitiveness. Ability to communicate in multiple languages is becoming more and more important in the increasingly global business community. Communicating directly with new clients in their native language is one of the first step to founding a stable international business relationship. Many institutions offer opportunities to learn a foreign language.

Through Above information you’ve very likely heard about the benefits of learning another Foreign language – good for your academic records, good for your travels outside of your country, good for your career – some people seem to think that being multilingual isn’t all that important anymore. We’re here to remind you that not only is it important, it may very well be necessary.

It’s true that there are more and more people learning and speaking foreign languages these days. In fact, Chinese, English and Spanish, according to some measures, these languages are the most widely spoken language in the world,

As Chinese and Taiwanese universities offers more instruction to Chinese students in English and foreigner in Chinese, study abroad administrators and their students will start to de-emphasize language learning on programs. The same phenomenon is happening in all parts of the world. I think the natural trend will be to overlook the incredible benefits of language learning, and to more quickly embrace programs that require very little in terms of language.

With ever-increasing levels of international trade and business, tourism, immigration, and random cross-cultural experiences, chances are you will eventually find yourself face-to-face with someone who doesn’t speak English, at least not up to a level you understand. The reasons to learn a foreign language or two have never been stronger. You don’t need to be a polyglot, but read on for reasons why language learning is still important.

As we know, language and culture go hand in hand. If you want to learn about Indian, Chinese, French, Japanese culture, Korean culture, or Italian culture, you should probably learn some Hindi, Mandarin, French, Japanese, Korean etc respectively.

Now a day in every organization and institution, employee must be efficient in English or any foreign languages ( If they have overseas operations, as BPO, KPO,ITs Solutions etc) and this particular set up effect to the nature of any corporate communication practitioners.

Corporate Communication covers a massive type of functions. If we tend to make a case for in short, then current company communication may be classified in to 10 major functions, like media relations, crisis management, internal communication, image management, community relations, product whole management, government relations, capitalist relations, client relations and selling communication. The functions area unit directly influence by the character of a corporation. For an example, Department of TV broadcasts chiefly liaises with amusement journalist from numerous newspaper and magazines.

Many massive firms, organization and establishment have originated their own human relationship departments, however the naming of them varies per the character of company’s business. In recent years, several corporations rename their PR department to company Communication department as they believe the new name will mirror the character of labor additional accurately.

In the company communication business, the character of jobs area unit chiefly divided into 2 classes, together with  (1) practitioners in skilled PR/Corporate practice corporations and (2) in house-practitioners in PR/CC department of firms. As they supply services to completely different shoppers, the character of works among the 2 classes differs considerably. the foremost important challenge is that practitioners area unit needed to serve multiple shoppers and method various tasks at a similar time.

To become a successful  company communication practitioners during this extremely competitive business, mastering the billiterate and multilingual language skills is one the essential needs. Over 1/2 the employers of company Communication business indicate that their workers ought to improve the foreign language ability, therefore on enhance their fight within the market. what is more of the employers believe that their workers ought to improve English ability . In different words language ability of a company Communication practitioners is plainly vital.

Knowing the manner of lifetime of the media, being outgoing, having smart communication skills and understanding the conjugation business area unit the essential needs for a company communication practitioners, whereas having a decent command of Chinese and English ability, researching and analytic skills, and basic business prescript will more enhance the operating method. Practitioners area unit answerable for getting ready numerous documents and writings, including proposals, advertising copies, numerous documents and writings, etc. so expert Chinese and English writing skills area unit very vital within the business.

The use of monolingual Chinese might deter prospective English speaking stakeholders from doing business with or coming into the China market, and this successively might have extensive implications for china corporation aiming to transition with success onto the planet stage. If company leaders area unit alert to and worker of those communication vogue effectively, this might contribute to firms business